How can I ensure that I offer my product when the Customer demonstrates the actual need for the product. As a marketer, as much as I focus on getting the right message to the right person, how do I get that message out at the right time.
How can my marketing message be appropriately timed, how can I understand the Customer’s situation, and be able to translate this understanding into the appropriate and a valuable response?
Taking a focused look at the real estate business, the status of a home is highly correlated to buying patterns. A house on sale buys differently from a recently sold one. An about to be foreclosed home behaves differently from a home that is not on the market.
Most real estate businesses are still using the spray and pray method to reach a potential home buyer. How do I use the trigger of home status to reduce churn and increase acquisitions ?