February 7, 2022
Data Analytics for Donor Management
It’s been said (way too often, perhaps) that data is the new oil. Its value is undeniable in the modern-day.
Energy companies are under pressure to contain customer churn in the wake of deregulation and growing competition. Along with this,
Is it true that most energy customers do not notice their energy service providers until they get unusually high bills,
February 11, 2020
How Businesses Can Leverage Sentiment Analysis to Create A Stellar Customer Experience
Everyone remembers the infamous United Airlines incident. One of their passengers, an elderly doctor, was forcibly removed from the aircraft
February 11, 2020
Are you harnessing the true power of unstructured data?
Traditionally data analytics has been performed on structured data. But it’s fair to say that most organizations have not explored
February 11, 2020
Can traditional cable and media companies leverage data to overcome the digital challenge
“The way that we’re consuming what we watch. Netflix, binge-watching, destination agnostic were not terms. It was about networks, times,
January 11, 2020
Sciera implements Set-top box Data Analytics for a Cable Major
Problem Overview A large Cable operator, headquartered in Atlanta, serving close to 10 million households approached Sciera to help process
January 11, 2020
Comcast uses Sciera’s Realwatch for Trigger marketing campaigns
Within the telecommunications space, more than 60% of customer relationship changes are due to a move event. For some customers,
January 5, 2020
Big Data – Creating a Big Impact on AdTech
One of the industries to have profited the most from the advent of big data has been advertising. The flow
5G is expected to hit the market by 2020. By 2021, the number of 5G connections could reach anywhere between 20